31 Mar 2022: Emami has acquired Dermicool, a leading talc brand from Reckitt. Dermicool is one of the popular brands for preventing prickly heat and has a 20% market share in the high growth and low penetrated segment. Emami on the other hand is renowned for its Navratna Cool Talc. Hence, this acquisition will make Emami a leader in the niche segment and help maximize costs.

This deal has been funded through internal accruals and is based on customary closing conditions.