With an attempt to bridge the gap between consumers and top dermatologists, Kim Kardashian launched ‘Skkn by Kim’. Kardashian’s struggle with psoriasis inspired her to launch this line with a range of 9 products backed by Coty. The brand caters to all skin textures and tones. The core collection consists of a gentle foaming cleanser, a toner, and an enzymatic exfoliator, as well as two serums, two oils, and two creams. The thoughtfully-designed packaging ensures the original tubes don’t go wasted and can be reused with refills. To be launched soon, the products are available exclusively on skknbykim.com.