Yayy! Naturals Pvt. Ltd. has started a natural hair and skincare brand called- Yayy!. This is the first natural personal care brand in India meant for the youth. At present four hair products have been launched including, natural Scalp Defense shampoo with Organic Australian Tea Tree & Apple Cider Vinegar, Scalp Defense oil, Hair Defense shampoo for premature hair fall and greying, and Hair Defense oil for premature balding.
In the next six months the brand plans to have about 15 products for both hair and skin.