18 Aug 2023
Men are coming to terms with their grooming habits. The once held norms of ‘manly behavior’ and social taboos have been relegated to the past, as men revel in self-care and pampering. Going beyond shopping for especially curated products men today also enjoy spa therapies, massages and facials, indulging in these experiences quite enthusiastically. This is reflected in the rise in men’s health and wellness at a CAGR of 16-17% and is expected to grow further.
According to Mark Sands, Vice-President of Wellness, Six Senses Hotels Resorts Spas, in today’s world of continuous stress, the body needs to be reset occasionally and going to a wellness retreat is the best way for men to keep themselves recharged and rejuvenated. They offer therapies that help improve fitness levels as well as energy. They also have customized programmes including yoga, diet, and pranayama.