Anastasia Beverly Hills, renowned for its brow and premium makeup products, is celebrating its 25th anniversary in India with Malaika Arora as its first ever brand ambassador. Malaika exudes style, individuality and has a unique sense of style, which is in alignment with the brand’s philosophy of self-expression and inclusivity.

Anastasia Beverly Hills has a wide range of products such as Brow Wiz, Brow Pomade, and Brow Freeze, which have now become the brand’s bestsellers. It also has a unique 5-step signature brow service that suits different face structures, offering it perfect definition. This exclusive service is available at its flagship store in Mall of India, Noida; DLF Promenade, Delhi; Phoenix Palladium, Mumbai; and the newly launched Tira Beauty stores.

Anastasia Beverly Hills has been expanding its product range since its inception, from complexion essentials to a diverse range of makeup products including, eyeshadow palettes, lipsticks, glosses, and more. In India, the brand has cemented its position through leading e-commerce portals like Nykaa, Boddess, Tira, Tata Cliq Luxe, Palette, and Myntra. It has also opened brick and mortar stores in metros like Delhi and Mumbai.