MyGlamm has been appointed as the official beauty partner for the latest Bollywood movie “Rocky aur Rani Ki Prem Kahaani”. The multi starrer movie has Ranveer Singh & Alia Bhatt along with Dharmendra, Jaya Bachchan and Shabana Azmi. The movie has created quite a buzz in the lead up to its release and MyGlamm’s association with it shows the brand’s standing in the beauty industry.

According to Sukhleen Aneja, CEO, Good Glamm Brands, Good Glamm Group, the brand’s collaboration with the new movie is in line with its  #GlammUpLikeAStar vision, where it promises to offer the best beauty solutions to people to shine like celebrities. With this partnership, MyGlamm inspires fans and beauty enthusiasts to accept their inner beauty and #GlammUpLikeRockyAurRani.”

Through this collaboration, MyGlamm will be able to showcase its high-quality makeup products and make the characters look radiant. The partnership will help include their signature campaign, #GlammUpLikeAStar, where they endeavour to have glamorous transformations and create celebrity-inspired makeup looks.