The COVID-19 outbreak has brought a shift in consumer behaviour and beauty habits. With salons not offering many services, DIY
With the salon industry majorly affected by financial losses and extended closures owing to COVID-19 lockdown, India’s leading unisex salon
mCaffeine, a Pep Technologies owned digital-first personal care brand has raised Rs 42 crore in Series B funding round. The
Selena Gomez has launched a new beauty brand called Rare Beauty. Its products range from blushes, foundations to compacts and
Marching forward with its expansion in India, retail beauty brand Nykaa has opened its first Nykaa On Trend store in
Actor and Fashion Designer Lauren Conrad has introduced an eco-friendly, clean and vegan beauty line called Lauren Conrad Beauty. The
The popular beauty and wellness brand, St. Botanica signs Vaani Kapoor as the brand ambassador. The actress will be seen
With Kareena Kapoor Khan and Saif Ali Khan, beauty brand Lux has reintroduced its product range with a latest campaign
Byredo has come up with its first makeup collection with makeup artist Isamaya Ffrench. The range has six main products
Dermalogica introduces PROSKIN Masters 2020, a grand competition which provides a platform to all the professional skin therapists to showcase
Informed consumers today are concerned about how their beauty and personal care products are presented and advertised. Beauty brands who
With ‘Beauty In Her Story’ campaign, Nykaa and Netflix have joined hands to encourage women to celebrate their unique personalities