Streax Professional has taken the initiative to appreciate hairstylists this Hairstylist Appreciation Day. A personalised card and Streax Professional hair care products were among the items included in a special hamper gifted to over 300 hair care professionals at Streax Professional salons this April. The hair care brand visited 60 salons in major metro cities to express their gratitude for their hard work and effort.
“At Streax Professional, we see hairstylists as the true backbone of our industry—without their passion and innovation, our products would not come to life. This event was our way of stepping into their world to express our gratitude and to reinforce that their efforts do not go unnoticed,” said Rochelle Chhabra, Head, Streax Professional.
Videos of the wholesome interaction were posted on the brand’s social media handles. The video acknowledged the importance of hair artists and their role in imparting confidence in everyone, especially before and during special occasions. Lauding them as unsung, underappreciated artists, Streax acknowledges that they are instrumental in bringing together each person’s individual look and style.
Initiatives like this go a long way in nurturing not just hairstyling as a profession, but creating a community of hair professionals which supports one another at achieving their fullest potential. It is this acknowledgement of hairstyling as both art and craft which can encourage innovation and style in each stylist.
Summary:
Streax Professional celebrates their hairstylists this Hairstylists Appreciation Day
A personalised card and Streax Professional hair care products were among the items included in a special hamper gifted to over 300 hair care professionals at Streax Professional salons this April. The hair care brand visited 60 salons in major metro cities to express their gratitude for their hard work and effort.