Anushka Sharma will be the new brand ambassador for L'Oréal Paris in India for the launch of their new Glycolic Bright Range of skincare products. The brand will be soon launching a campaign film for the same based in Paris. Anushka will be the face of the brand for their skin innovations in India.

Anushka has always been for an inclusive world which is in line with the brand’s core values and ethics. She aims to make a positive impact in the beauty industry with this launch as it aims to bring out the best in women through their unique initiatives.

According to Divya Reddy, General Manager, L'Oréal Paris, Anushka is the right choice for the brand as she believes in women empowerment, bringing out the best version of themselves.