18 Oct 2023
Shiseido has appointed Tamannaah Bhatia as its first Indian brand ambassador for its skincare range. This collaboration aims to inspire customers and beauty enthusiasts in India to explore Shiseido’s outstanding makeup and skincare products. The brand is also opening its first retail store in Mumbai to expand its presence in India.
According to Tamannaah Bhatia, the brand offers innovation, high quality products, and celebrates individuality, which resonates well with the actor’s personality. She believes that beauty is not only about external looks, but also feeling confident in one’s own skin.
Nicolas Baudonnet, Vice President, Fragrance and Cosmetics Division, Shiseido Asia Pacific, added that the brand is happy to have Tamannaah represent their products. Her personality resonates with the brand’s values and this partnership will help have better connection with consumers at the core level.