Schwarzkopf Professional, a global leader in hair care, proudly announces the third edition of ‘Master of Haircraft.’ This is a innovative virtual platform designed to honor and celebrate the exceptional talent and creativity within India’s hairdressing community. ‘Master of Haircraft’ showcases Schwarzkopf Professional’s commitment to fostering partnerships with hair artists, providing a collaborative space for emerging talents to showcase their skills and set new hair trends. Season 1 & 2 were a huge success and showcased numerous participants who brought out creative looks during those years.
The competition kicked off with renowned hair stylist Amit Thakur, who unveiled the event on social media, inviting participants to unleash their most creative and imaginative looks. The thrilling digital challenge began where hair artists and participants received a curated Mystery Box featuring IGORA Zero Amm Colour. This zero compromise hair colour helped artists showcase rich and natural-looking results with an ammonia-free formula.
Participants enthusiastically took on the challenge, creating stunning styles that seamlessly merged creativity with reality. The competition received an overwhelming response. 38 hairstylists from prestigious salons such as Noitre, The Seventeenth Hair & Beauty, Philo Hairdressing, Looks, and Straight Salon enthusiastically joined in. The Virtual Runway, showcased on Schwarzkopf Professional’s social media platforms, brought the hairstylists’ visions to life. The grand finale featured a distinguished panel of key opinion leaders from the haircare industry, including Lesley Jennison, Global Colour Ambassador for Schwarzkopf Professional. They reviewed the top looks in a runway-inspired setting.
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Melissa Hughe, Technical Head, Schwarzkopf Professional was quoted saying, “‘Master of Haircraft’ exemplifies our commitment to pushing the boundaries of hairdressing innovation. This event not only celebrates creativity but also empowers our community with cutting-edge techniques and visionary styles. At Schwarzkopf Professional, we are dedicated to supporting hair artists and the salon business, providing platforms to showcase their talents and drive the industry’s evolution. Witnessing such a large number of talents participate and excel reflects the dynamic and evolving landscape of hair artistry in India.”
The third edition of ‘Master of Haircraft’ culminated in a spectacular display of futuristic and vivid hair designs. It cemented its status as a unique and successful event. Modh Yusuf from Punjab Bagh emerged as the champion. Philoman Lepcha from Philo Hairdressing secured the first runner-up position.Meanwhile, Arpti Aaryan from Noitre took up the second runner-up spot.
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Master of Haircraft’ by Schwarzkopf Professional continues to be a testament to the brand’s dedication to innovation, creativity, and support for the hairdressing community in India.
About Schwarzkopf Professional
Since its inception as a family business by Hans Schwarzkopf in 1898, Schwarzkopf Professional has held a worldwide leading position in Beauty Care. With the customer at the center of its business model, Schwarzkopf Professional innovates, inspires, educates, connects, and supports hairdressers, adding real value to their salon business. From cutting-edge products, such as BC Bonacure, IGORA, OSiS+, and breakthrough integrated Bonding Technology, bi-annual Essential Looks trend collections, tailored salon support programs, and progressive hairdresser training from ASK Education, Schwarzkopf Professional is continuously reinventing hair in partnership with the community.
