Redken, the leading professional hair colour brand in the US, celebrated the third annual Redken National Hair Gloss Day on 3rd August. As part of the celebration, Redken treated influencers and editors in New York with complementary gloss services. This special day is dedicated to highlighting the transformative power of hair gloss and its ability to enhance the beauty and health of hair.
Redken launched its signature Shades EQ Gloss treatment in 1980 which has become the best demi-permanent color product all over the world. At the third anniversary of National Hair Gloss Day, Redken General Manager U.S., Candy Gebhart said that the brand is happy to offer its customers endless options for hair colour that brings out the best in the hair. They have more than 120 shades in over 200,000+ combinations making it easy for stylists to be creative and get the perfect shade for their clients.
Hair gloss, a popular salon treatment, involves applying a semi-permanent color or clear glaze to the hair. This process not only adds shine and dimension but also helps to smooth the hair cuticle, resulting in a healthier-looking appearance. Additionally, hair gloss can temporarily mask brassiness in blonde hair and enhance the vibrancy of colored hair.
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About Redken
Redken is a renowned professional hair care brand that has been revolutionizing the industry since its inception in 1960. Founded by actress Paula Kent, Redken pioneered the use of protein, moisture, and acidic pH in haircare products. This scientific approach has made the brand a leader in providing innovative and effective solutions for various hair types and concerns.
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National Hair Gloss Day is a chance for people to discover the beauty benefits of hair gloss and try a new look. Whether you’re looking to add shine, enhance your color, or simply treat your hair to something special, hair gloss is a fantastic option.
