Redken, USA’s leading professional hair brand, and Envi Salon, Juhu, Mumbai, have collaborated to launch the the first Redken salon in Mumbai. With its inauguration, the salon experience for clients in the suburbs is enhanced, ushering in a new age of style, refinement, and innovation. Envi Salon, a dynamic centre of fashion and styling, is the epitome of luxury and elegance. With this collaboration, Redken marks the launch of its inaugural salon in Mumbai and introduces its transformative hair treatments and services.
This incredible partnership launches this flagship Envi Salon into the forefront of the colour, care, and styling industry by showcasing Redken’s innovative formats, state-of-the-art products, and eye-catching range of high-end hues. Clients can expect an unmatched fusion of creativity and knowledge as the salon becomes the only location to get Redken’s newest products, creating new benchmarks in the beauty industry.
Located in Juhu, Mumbai, Envi Salon was honored as the ‘National Salon of the Year – Premium’. Its 4,500 sq ft area provides a luxurious haven for the affluent clientele. Renu Kant, Founder, Envi Salons, noted, “We are excited to join forces with Redken, aligning our dedication to delivering exceptional services with Redken’s renowned excellence. Strategically situated, our expansive salon is perfectly positioned to revolutionize the beauty experience, seamlessly blending sophistication and innovation. At Envi, where we firmly believe in ‘Distinction or Nothing,’ our shared mission is to take you from ‘You’ to ‘Distinctly You!’ This partnership marks the fusion of two brands committed to setting new standards in the world of beauty.”
While DP Sharma, Director, Professional Products Division, L’Oréal India, said, “Amidst the excitement of launching salons across various cities, Envi emerged as the natural choice for our new Redken launch. Their steadfast commitment to quality and proactive industry approach align seamlessly with our vision. Leveraging Envi Salon’s sterling reputation for excellence, we are poised to introduce Redken’s cutting-edge products, promising an elevated salon experience for our discerning customers. Our joint passion extends to nurturing artistry for the next generation of fashion-forward clients, ensuring a legacy of creativity in the beauty industry.”
Envi Salon was the dream project of Rajesh Kant and Renu Kant, the Founders of the company. After the launch of their first brand, “Exquise,” the founders went on to expand their chain of salons with “Envi.” The idea was to break free of traditional salons and sift towards the international trend of unisex salons. Malls were meant to be the ideal location where people would notice them and get a glimpse of the activities going on inside. However, the trend was not tested on Indian shores.
And this journey, with trials, failures, and learning every day, has turned into a successful business chain of premium salons.
As for Redken, Founder Paula Kent believed in scientific methods. In fact, it was the first company to take a scientific approach to hair, defining the right balance of protein, moisture, and acidic pH. In addition to using high-quality and tested products, Redken offers cutting-edge technology based on protein science and principle-based education to support the expertise of salon professionals.