Shark Tank stars and makeup manufacturers Recode Studios have launched their first store in Chennai in collaboration with Plush Boutique and Beauty Lounge. This is the next step in their journey to expand their presence across South India and other major Indian cities.

As a part of this collaboration, Recode Studios will be selling their makeup and skincare products at Plush Boutique and Beauty Lounge to their customers. The new store covers an area of 200 square feet and displays their wide range of products to their clientele.

Recode Studios is a retailer of makeup, beauty, and skincare products that prides themselves of affordable luxury in everyday makeup. Already managing seventeen Recode stores across the country, they are on their way to expanding their presence both offline and online. Recode Studios invests 20 lakhs into each of their franchise stores, maintaining high quality and standards to uphold their brand name.

Plush Boutique and Beauty Lounge, on the other hand, is known for their bridal services. They believe that Recode and Plush complement each other in their services and their approach to client servicing, both hoping to launch a client-focused, personalised service that makes beauty and wellness accessible and affordable for all.

As a brand, Recode has established itself in several domains of makeup and skincare. Their online and offline stores feature a wide range of products, including face washes, brushes, hair and body care, skincare, and a variety of makeup products. Recently, they have launched a Republic Day themed line of matte foundations.

Customers can look forward to openings of new Recode Studios stores in cities like Allahabad, Lucknow, Pune, Mumbai, and Rudrapur in the coming months and years.