Nykaa, the leading beauty and wellness hub, has launched 111SKIN on its Cross-Border store on the Nykaa app. 111SKIN is a globally recognized brand that got its claim to fame after its post-surgery recovery product became a cult favourite amongst celebrities and fashion designers. Started by renowned plastic surgeon Yannis Alexandrides MD FACS and brand visionary and CEO Eva Alexandrides, the brand focuses on science-backed and clinically drawn products using high-tech ingredients and the latest surgical know-how.