ManiMe and Coca-Cola partner to launch limited edition of customised gel manicures

February 22, 2022: ManiMe, a beauty tech company has joined hands with Coca-Cola to launch a limited edition of custom-fit gel manicures. The collection will have six unique designs that celebrate one of the most popular cold drink brands, Coca-Cola. Every design will have a new perspective on Coca-Cola’s colours and iconography. The collection will be priced at $25 per gel set and will be available online from 28 Feb 2022 till stock lasts. According to Katie Wilhelm, associate licensing manager, North America, The Coca-Cola Company, the partnership is a new way of letting its fans have some of the iconic moments, literally on their fingertips.