Godrej Consumer Products Limited has stepped into the baby care segment launching Goodnessme. This premium range of products are especially designed for sensitive skin in infants and babies. It includes products like certified organic baby soap, oil, baby lotion, multipurpose baby cream and head-to-toe wash. All the products are certified by Ecocert. The USP of these products is that they are completely organic – right from sourcing process of the ingredients to product formulations.The organic massage oil has a fine blend of six organic oils including, almond, olive, jojoba, argan, safflower, and sesame. The baby soap has the goodness of chamomile, olive oil, and jojoba oil. Both the body washes are tear-free and have moisturising elements to keep the baby’s face, hair, and body smooth and clean. The lotion and cream have shea butter and organic aloe vera that keep the child’s skin soft and protect against redness, inflammation, and rashes.