Amorepacific and LG Household & Healthcare (LG H&H) have launched shampoos that can cover up grey hair by a huge margin. The products also claim to reduce hair fall and improve hair root strength. They use natural ingredients as well as propriety ingredients. LG H&H’s Black Tint Complex uses black bean and black sesame extracts along with gardenia and safflower. RYO’s grey hair products have been given a safety certificate by Dermatest, an independent scientific institute. Amorepacific uses Black toning technology with traditional oriental ingredients like black beans, arrowroot, and black ginseng.