Vega has launched a new campaign for its latest product, the Vega LitStyle Hair Dryer Brush and actress Ananya Pandey, the brand ambassador for Vega, will be seen promoting this latest product.
The Vega LitStyle Hair Dryer Brush is an all-in-one hair styling tool that works as a brush and a hair dryer, giving voluminous and quick styling on the go. In this ad, Ananya is seen with her friend who is struggling to style her wet and frizzy hair and complaining about the time it takes to dry and style the hair. Ananya quickly shows her Vega’s new LitStyle Hair Dryer Brush, which dries and styles the hair simultaneously, owing to its 360° airflow technology, leaving the hair smooth and glamorous within minutes.
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Speaking about the new product, Sandeep Jain, Director of Vega, said that the brand is always working on developing innovative products in the beauty and personal care segment. It has expanded its product portfolio over time to include products that fulfil the wide range of grooming and styling needs of customers. All the products are designed to offer consumers ease and comfort in personal grooming. The latest Vega LitStyle Hair Dryer Brush is part of this legacy and will simplify hair drying and styling for people. Its precision styling, robust airflow, and easy-to-use design make this tool unique, offering consumers professional-quality styling within minutes.
