Jenna Ortega becomes the new global ambassador for Dior makeup
Jenna Ortega, a leading American actress, is the new global ambassador for Dior makeup. She will be working for the LVMH Moët Hennessy-owned house under Peter Philips, the creative and image director for makeup. She made her debut in Dior’s Backstage campaign this week. Dior chose to work with Jenna as she exudes bold elegance and is an inspiration for the youth. This partnership aims to usher in a personalized and modern vision of beauty. Ortega stated, “Being part of it is incredibly exciting and surreal.”
Renowned F1 driver Jessica Hawkins becomes brand ambassador of Elemis
Jessica Hawkins, a leading Aston Martin F1 driver, has been chosen as the brand ambassador of Elemis, a premier skincare brand. This is the first collaboration between Elemis and a luxury British car manufacturer. This partnership embraces inclusivity, with Formula One sport now finding an increased interest from younger women. It also cements Aston Martin Aramco’s ‘Make a Mark’ campaign that promotes diversity and a positive impact in the F1 circle. Elemis is all set to launch their limited-edition product range as part of the new partnership, and this week it had a pop-up in Harrods, a luxury retailer in London with skin analysis, quick facials, and a fun competition to win a one-year supply of Elemis products.
Maybelline and Tira launch “Talk Beauty To Me” with Suhana Khan
Reliance Retail’s beauty platform Tira and Maybelline New York have launched “Talk Beauty To Me,” an exclusive three-episode content series starring shared brand ambassador Suhana Khan. Released on her birthday, the series offers Gen Z an unfiltered look into Khan’s favorite Maybelline products, beauty hacks, and personal style. Available on Tira’s platforms, the series celebrates self-expression and individuality, positioning itself as a “cultural moment” for bold beauty choices. All featured products are available for purchase on Tira.
Paris Hilton unveils Parívie skincare designed to combat modern stress
Paris Hilton has launched Parívie, a six-product luxury skincare line addressing digital fatigue and fast-paced lifestyles. The collection features a cleanser, essence, serum, moisturizer, overnight cream, and neck treatment, and is infused with BHAs, ceramides, fruit acids, and the proprietary inPHinite Youth™ Technology. Aimed at consumers seeking streamlined yet effective routines, Parívie tackles dehydration, dullness, and signs of fatigue, reflecting Hilton’s personal approach to resilient skin health in a hyper-connected world.
