This social responsibility forum will enable empowerment of the underprivileged sections.
DR.Rashel, a renowned skincare brand deeply committed to societal upliftment, has joined forces with Kshamta, the Social Responsibility Forum of SVKM’s NMIMS Shobhaben Pratapbhai Patel School of Pharmacy and Technology Management, Mumbai. This collaboration involves multiple social initiatives supporting education for the underprivileged, cancer patient treatment, women’s empowerment, and broader community welfare causes—marking the third consecutive year of DR.Rashel’s association with this initiative.
Led by Jaydeep Devji Nor and Aadarshini Srivastava, with Varun Nair and Anoushka Mashruwala as Vice Presidents, the Kshamta Executive Board 2025–26 has been instrumental in turning purpose into meaningful action.
This collaboration is rooted in the long-standing philanthropic vision of Dr Rashel’s founders, Pravin Bera and Devji Hathiyani. Together, this drive has birthed “Swasthya,” a comprehensive initiative designed to bridge the gap between healthcare and community care.
Swasthya: Healing and Hope in Bhiwandi
The partnership recently culminated in a massive health drive at BNCMC School in Kamatghar, Bhiwandi, impacting 318 students. The core of Swasthya was the comprehensive health camp. Collaborating with a dedicated team of doctors and dentists, the team conducted:
- General Health Screenings (Orthopaedics, Respiration)
- BMI Assessments
- Dental Examinations
- Blood Grouping Tests
This initiative provided a safety net for the students. In a landmark move, the students were covered under a comprehensive insurance plan with a total sum insured of INR 6.34 crore, offering robust protection against accidents and hospitalization.
Furthermore, to support the school’s long-term needs, necessary infrastructure support was extended through the installation of new notice boards on the campus. To ensure no child went home empty-handed, a massive distribution drive was organized to meet daily needs, such as educational kits, notebooks, and tiffin boxes, which were distributed to all students.
Pravin Bera, Co-founder of DR Rashel, acknowledged this initiative and said, “At DR. Rashel, we believe that true success lies in the ability to serve the community. Contributing to society isn’t just a corporate duty; it is a privilege to help create a healthier, better tomorrow. We are committed to supporting the youth who are paving the way for positive change.”
Echoing this sentiment, Devji Hathiyani, Co-founder of DRRashel, added, “Through this partnership, the brand has extended its commitment beyond beauty and wellness to active community upliftment. We are proud to collaborate with Kshamta, whose energy and dedication align perfectly with our mission to spread positivity and address societal challenges. Together, we are ensuring that essential care reaches those who need it most.”
Visit: www.dr.rashel.in
