JCB Salon celebrated their acquisition of Bounce Salons and the launch of Raise, their newly developed product line with a glamourous hair show with the international flair. Showcasing the Elegance Rebelle hair trends collection, the showstopper Akansha Ranjan Kapoor, brought her flair to this eagerly awaited major presentation.
With more than 47 salons around India, Jean-Claude Biguine Salon & Spa (JCB), a global pioneer in hair and beauty, is pleased to unveil a number of innovative developments that will completely transform the Indian salon market. The JCB India Group expands its reach in Mumbai, Bangalore, Chennai, Hyderabad, Pune, Kochi, and Bhopal and launches its own new care product line, Raise, with the acquisition of Bounce Salons, a well-known chain based in South India.
“The acquisition of Bounce Salons marks a pivotal milestone in our journey towards expanding our footprint across India,” says Sneh Koticha Contractor, Director, JCB Salons India. “We saw immense synergy between our two brands, with a shared passion for innovation, education and a deep commitment to delivering exceptional beauty experiences. This acquisition empowers us to share our distinctive expertise with a wider audience in the South, while also drawing on the rich regional insights that Bounce provides to enhance our offerings.”
Jean-Claude Biguine introduces its exclusive care line, Raise, to boldly establish himself as a pioneer in the field. Using cutting-edge technology and 20 years of salon experience, Raise provides a creative range of care products tailored to the particular requirements of Indian skin and hair. This range aims to make salon-quality results easily attainable at home by using products that have undergone extensive testing to ensure their effectiveness on a wide range of hair types and textures. Experts at JCB created the recipes, which were then refined with insightful input from actual customers and tested in some of the top international labs to guarantee that Raise upholds the high standards of quality that aspirational Indian consumers demand.
“With Raise, we are not just transforming haircare but providing effective solutions for our clients to achieve effortless hair, every day,” says Sneh. We take pride in offering a professional-grade product line that empowers our customers to maintain their style and care routine beyond the salon. It’s all about bringing expertise, convenience, and luxury into their daily lives.”
The Raise product line features “Expert care for Effortless hair”, ensuring that superior formulas do the heavy lifting to help achieve healthy, silky, manageable strands with ease. These ambitious and superior formulas are designed to be better than the rest, utilizing proprietary complexes with powerful natural ingredients and innovative technologies that “Elevate Everyday” hair care. Designed to be undeniably convenient, Raise products offer a fast and effortless experience, allowing clients to maintain beautiful hair without the hassle.. Multifunctional in nature, they serve as the oversized black blazer of personal care—versatile and essential. Moreover, the Raise line is inclusive by design and exclusive by nature, catering to all hair types, textures, and concerns with exclusive formulations for effortless hair every day.
In addition to the product launch, JCB introduces Elegance Rebelle – hair trends that showcase, a bold and versatile lineup of 12 striking hair designs. Divided into 6 Angel-inspired styles and 6 Devil-inspired styles, the showcase embodies a seamless blend of classic elegance and edgy, daring creativity. From chic updos and modern braids to vibrant colour transformations and sophisticated balayage, Elegance Rebelle speaks to every woman’s and man’s desire to express both their softer and bolder sides.
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Inspired by the theme “An Angel to Some, a Devil to Others,” the showcase reflects today’s hottest trends, including the resurgence of red hues and pastel tones like pinks, blues, and greens, perfect for the 2025-26 season. Each look is tailored to different occasions—from glamorous evening soirées to everyday chic—and can be customized to suit varying skin tones and hair textures.
“Walking as the showstopper for Jean-Claude Biguine Salons’ ‘Elegance Rebelle’ is exhilarating! This collection, blending sophistication with an edgy flair, perfectly echoes my own love for fashion and self-expression. It’s an honour to celebrate bold individuality, creativity, and beauty.” Akansha Ranjan Kapoor on her experience as the showstopper.
With this expanded presence, the introduction of the Raise product line and the Elegance Rebelle, JCB salons is poised to redefine the salon experience in the Indian market, offering a fusion of French elegance and expertise that clients have come to love. The creative inspiration behind Raise extends beyond hair, embodying the full spectrum of beauty services that Jean Claude Biguine is known for, from classic and ultra-modern makeup to nail art—all available across our salons nationwide.
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About Jean Claude Biguine Salons
At the Jean-Claude Biguine Salon & Spa, elegance and passion blend with beauty. From the stylish streets of Paris to the always bustling streets of Mumbai, the renowned Jean-Claude BIGUINE Salon & Spa, founded in 1982, has grown into a global beauty powerhouse that has revolutionized beauty standards.
About Raise
With 20 years of industry experience and cutting-edge Korean technology in every bottle, Raise is designed to elevate the standard of hair care in India. Developed by the experts at Jean Claude Biguine and Bounce Salons, our superior formulas are meticulously crafted and refined based on feedback from real consumers, ensuring they cater to diverse needs and lifestyles specifically of the Indian consumers. Raise addresses the challenge of achieving a good hair day quickly.
About Bounce Salons
Bounce Salons is a premier luxury salon chain with 27 outlets across Hyderabad, Chennai, and Bangalore. Renowned for its expertise in hair, beauty, and wellness, Bounce offers an elevated experience, blending modern trends with personalized services.
