SkinQ, a certified dermatologist-formulated brand, has entered the body care segment with the launch of Smooth and Bright Body Lotion. This lotion is meant especially for people with Keratosis Pilaris, also called “Strawberry skin”, found mostly on hands and legs.

The lotion uses a 3-in-1 active formula and is suitable for all ages and genders. It has lactic acid that exfoliates the dead skin cells, urea to moisturize the skin and reduce the symptoms of “strawberry skin,” and glycerine to smoothen and nourish the skin. The lotion can be applied in the morning or evening. It is ideal for people with Keratosis Pilaris, dry and dehydrated skin, post-waxing bumps, rough skin texture, and ingrown hair.