Pinterest has expanded its virtual makeup try-on experience with the addition of a new feature that lets users try on eyeshadows. Now you can try out as many as 4,000 shades from famous brands such as Urban Decay, NYX Cosmetics, Lancome, and YSL using this new augmented reality feature. Users can add filters to narrow down their search for the perfect eyeshadow using factors such as price range, brand, and colour. If you like the shade, you can buy it immediately or browse through a “more like this” section and look out for more Pins with similar shades. Pinterest has a toggle feature, too, where users can try multiple products at once to check out the complete makeup look.
