L’Oréal Paris has made a groundbreaking move in the world of hair care. The brand has launched an innovative at-home hair color devicecalled Colorsonic. Following a decade of research and development, the company has finally brought this revolutionary product to market, exclusively at Target.com and Target stores in the USA.

Colorsonic is a promising game-changing device. It simplifies the hair coloring process by automatically mixing dye and developer in a perfect 1:1 ratio with the press of a button. This patented technology is designed for all hair types, lengths, and textures. Additionally, it has been made accessible to a wide range of consumers. With over 29 patents, Colorsonic is a first-of-its-kind product that promises to make hair coloring easier and more convenient than ever before.

According to Ali Goldstein, President of L’Oréal Paris USA, the company’s dedication to innovation has led to the creation of Colorsonic. “We are thrilled to bring this exciting new technology to market, and partnering with Target was the natural next step,” she said. “Target is known for its commitment to innovation and its ability to make a lasting impact on its customers.”

Colorsonic is now available at Target online and in over 1,000 stores nationwide in the USA. The device itself carries a suggested retail price of $124.99, while color cartridges are priced at $29.99 each. With this innovative technology, consumers can achieve salon-quality hair color results from the comfort of their own homes.

The launch of Colorsonic marks a significant milestone for L’Oréal Paris and Target, solidifying their commitment to innovation and customer satisfaction. By offering this revolutionary product exclusively at Target, both companies are poised to change the way people think about hair coloring and make it easier for consumers to achieve the hair they want.

In an increasingly competitive market, L’Oréal Paris has once again demonstrated its ability to stay ahead of the curve by introducing a product that addresses the needs and desires of its customers. With Colorsonic, the company aims to empower consumers to take control of their hair care routine and achieve professional-looking results with ease. As the beauty industry continues to evolve, it will be exciting to see how L’Oréal Paris continues to innovate and push boundaries with products like Colorsonic.