Garnier has launched an educational campaign as part of its next Green Beauty milestone. The campaign promotes sustainable consumption. It will make consumers aware of sustainable living through an educational format. The ultimate aim of the brand is to educate 250 million people to live a greener life by 2025. To achieve this goal, the brand has joined hands with National Geographic CreativeWorks to educate consumers about green living.
Garnier has already made a lot of progress in this field with the launch of solid shampoo with fast rinse technology, refillable products, and cardboard integrated tubes. Now the brand has taken another step in this direction with this educational collaboration with National Geographic CreativeWorks.