Be runway ready everyday” is the new mantra that echoes through Lakme’s newly opened flagship salon at Hiranandani Mall in Powai

As part of the brand’s promise to ‘Beautify The Future’, Lakmé Salon, India’s leading beauty and wellness salon chain, has launched its biggest and most opulent flagship salon in the upmarket suburb of Powai in Mumbai!

Nestled in the bustling expanse of Hiranandani Powai’s shopping district ‘Galleria’, stands Lakme’s newest salon! The staff is friendly and welcoming and they provide excellent customer service from the moment one walks in. I recently visited the salon and was impressed with the experience!

UNIQUENESS OF THE SALON

So, what’s the buzz about you may wonder? Sophisticated and on trend, the salon boasts of a variety of signature services – such as the AI powered mirror, the Runway inspired beauty corner, the Bridal lounge, the Good Hair Day zone and the latest Nail treatments! According to Pushkaraj Shenai, CEO & Wholetime Director, Lakmé Lever, “The flagship salon brings cutting edge looks and trends and expertise from the runways of Lakmé Fashion Week to our consumers, truly bringing to life the concept of #RunwayToEveryday. Treatments and rituals from the best brands across the globe coupled with AR/AI technology like the Smart Mirror help the beautiful consumers look good and feel great.”

DESIGN AND THEME

It makes a striking impact as soon as you lay eyes on its glass façade with neon lights and bright interiors. The salon is big – with over 2500 sq ft of space, customers can indulge in a multitude of services from hair to beauty and skin & Spa, all in spacious differentiated zones. The neon lit signs and ticker tape service announcer at the reception create a young buzzing atmosphere that promises a modern, new, technology influenced experience. The salon is spread across distinct zones which facilitate various services:

AI POWERED CONSULTATION

A Smart Mirror in the reception area beckoned me as soon as I entered. Intrigued, I decided to give it a go. The AI mirror uses facial recognition technology to analyse your skin type, diagnose your skin concerns, and then goes on to give you a detailed recommendation of products and services that can be availed in the salon as per your skin needs! The technician who helped me run the analysis also explained the types of services and costs associated with the treatment plan. Overall, I was quite surprised by its accuracy and excited about following up with my AI recommended plan.

“The flagship salon brings cutting edge looks and trends and expertise from the runways of Lakmé Fashion Week to our consumers, truly bringing to life the concept of #RunwayToEveryday. Treatments and rituals from the best brands across the globe coupled with AR/AI technology like the Smart Mirror help the beautiful consumers look good and feel great.”
Pushkaraj Shenai,
CEO & Wholetime Director, Lakmé Lever,
THE ‘GOOD HAIR DAY’ ZONE

As soon as you enter through the reception you are greeted by a vibrant looking unisex Hair section. The comfortable chairs and large mirrors invite clients to experience the array of services done here. The mirrors are lit with 2 types of lights – white and yellow to mimic different times of the day and allow clients to review what their new haircuts or hair colour would look like in different lighting!

THE BRIDAL LOUNGE

Bridal clients account for a significant portion of a salons business in India. In sync with this focus, Lakme salon has created a dedicated section for bridal clients. A bridal party of 4 can easily accommodate here and the bride herself is beautified from head to toe for her special day. The salon has recently launched the ‘Queentessential 2.0’, collection of Indian bridal looks. Using customer feedback and in-house experts, Lakmé Salon has curated these looks to ensure that brides look and feel like royalty!

THE RUNWAY CORNER

Inspired by Lakme Fashion Week designer runway looks, this salon tucks away a LFW inspired ‘fashionista haven’ – a product lounge designed like a mini runway, with backstage mirrors and the bestselling mix of Lakme colour cosmetics and beauty products on display. Makes for a great selfie corner and allows customers to experience lights, skin and makeup… just like a runway model!

NAILED IT!

The quintessential manicure pedicure stations boast of modern trendy services being offered. The nail techs and staff are well versed in offering the best relaxing pampering and beautifying services for client’s hands and feet. The pedicure chairs here are a treat, complete with an inbuilt back massage function and guarantee clients a superior luxurious relaxing experience during the service.

BEAUTY ZONE

Tucked away into the quietest area of the salon are 5 treatment rooms which are dedicated to offering the best and most effective beauty rituals. One of these is a dedicated Dermalogica Room where expert brand therapists offer the finest skincare solutions to clients.

EDUCATION AND TRAINING

The staff is regularly trained to ensure smooth running of the salon. The experts at Lakmé Salon undergo regular training sessions monthly or quarterly, based on the requirements by the brand’s National Creative Directors and trainers to stay on top of trends. Post service, special care is taken by the staff to complete the service offering by recommending a home care routine product that maintains clients’ skin/hair/nails till their next visit.

PRODUCT PORTFOLIO

To ensure customers get the unparalleled and top-notch services in addition to its own beauty products, Lakmé Salon has collaborated with leading and best-in-class global brands such as Dermalogica, Schwarzkopf, K9, Milkshake, Moroccanoil, Beauty Garage & Naturica. The store also retails these brands for customers to purchase for their home care routines.

FUTURE PLANS

Lakmé Salons offer customers a distinct portfolio of services and backstage rituals presented in a unique Runway Secrets menu. Continuous innovation in the portfolio is at the centre of Lakmé Salons’ growth philosophy. Expansion is one of the key focus areas for the company enabling brand Lakme to constantly beautify the future and stay true to its core brand promise.

FACT FILE

Name of the Salon: Lakmé Salon
Address: Shop no 180, 1st floor, Galleria Shopping Mall, Central Ave, Hiranandani Gardens, Panchkutir Ganesh Nagar, Powai, Mumbai, Maharashtra 400076
No of Staff: 25-30
Contact: +91-80974 33934
Signature Treatments: Beauty Sutra range of facials and hair spas, Cappuchino manicures -pedicures, Oceanic cut and colour range