From fiery bold lips to dreamy water-sign shimmer—discover how the stars can guide your signature beauty look
Words: Preeti Kulkarni
Astrology is being increasingly lapped up (particularly by Gen Z) to gain more insights into navigating one’s persona in accordance with the planetary shifts. Trends reflect that a younger, impressionable audience has graduated from casually flipping through horoscopes to delving deeper into their zodiac sign, ruling planets, elements, and aspects.
This study of stars opens up doors to whole new opportunities and possibilities! Astrology could be applied to all walks of life and style, including makeup.
Understanding zodiac elements to create a personalised makeup look
There are 12 zodiac signs, widely regarded in Western as well as Vedic astrology. These signs are positioned in a 360-degree zodiac wheel. They are further divided into four elements: Fire, Earth, Air and Water. Hence, there is are group of three zodiac signs each ruled by one of these above-listed elements. Every element has its own characteristic trait which defines the behavioural traits and personality of a particular zodiac. Know each element, the signs influenced by it and the complementary makeup for them!
Fire signs: Aries, Leo and Sagittarius
It goes without saying that these signs are dynamic, fiery and extremely magnetic. They are flamboyant and fearless, and hence, in their case, More is More! Big hair, bold lips and smouldering eyes perfectly suit their vibe. They are ruled by the Sun, Mars and Jupiter, which encourage passion and ambition, so why shouldn’t their makeup reflect the same?
Makeup vibes that match the fire element: Nothing is too risque for these fire signs, and so, they live by the mantra: Go big or go home! Warm colour palette filled with shades of red, crimson, orange and pink works the best for them.
Hot astro makeup tip: Dial up glam to the max, because you are here to rule!
Earth signs: Taurus, Virgo and Capricorn
Grounded and stable to a fault, the earth signs are the bosses and realists of the zodiac wheel. Their temperament generally does not allow them to go OTT, and so they end up sticking to a look which is predictable, yet timeless.The earth sign girlies are advocates of clean lines, natural makeup and are perennially in love with the nude tones!
Taurus, Virgo and Capricorn signs are ruled by planets Venus, Mercury and Saturn, respectively. While Venus governs everything related to beauty and art, Mercury and Saturn demand a certain level of serious disposition in the signs they influence. It is best to stick to the basics in this case.
Makeup vibes that match the earth element: Think glass skin, Korean glam with wispy/bushy brows, subdued eye makeup and peachy lips. When it comes to hair, they prefer a slick, no-nonsense do like a snatched bun or classic middle-parted waves.
Hot astro makeup tip: Go easy on the products, let your natural self stand out.
Air signs: Gemini, Libra and Aquarius
Say hello to all the master innovators, the mavericks and the magicians. There is absolutely no rulebook to style the air signs! Captains of cool, they not only love but also embrace rebellion of any kind. These natives are the first ones to try new launches and are ever ready to experiment with their looks.
Makeup vibes that match the air element: Ruled by planets like Uranus and Venus, these signs have a penchant for graphic eyeliners in cool tones. They do not like to follow trends but to set them instead. When it comes to hair, they love to try new styles like trendy braids, space buns or maybe even a wacky haircut!
Hot astro makeup tip: Expect the unexpected with the air signs! Test your limits and let your imagination run wild.
Water signs: Cancer, Scorpio and Pisces
Calm, meditative and sensitive, the water signs are the most emotional of them all! They are the dreamers of the zodiac and love to stay in their fairytale world.
Makeup vibes that match the water element: They love to see the world through a rose-tinted lens and gravitate towards creating shimmery, sublime makeup looks. With the influence of the moon, Neptune and Pluto, the water signs of the zodiac tend to create intense looks. A lot of emphasis should be given to the eyes, as they mirror their inner depth. For hair, try keeping it loose and fluid.
Hot astro makeup tip: Go deep into your soul, be your magical self.
Unlock your true astro beauty blueprint, here’s how!
Want to go further and create an authentic look as per your astrological DNA? Then, the sky is the limit (both literally and figuratively). Learning about one’s sun, moon, rising, and Venus sign is the next step towards getting a better understanding of how to present themselves well or what looks they should try.











