Boddess.com, beauty tech and wellness platform has signed Bhumi Pednekar as the brand ambassador. With this association, the brand is aiming to engage with the masses and a campaign featuring Pednekar will be soon released on social, print and digital mediums. Founder and CEO of House of Beauty, Ritika Sharma stated that Bhumi and Boddess.com share a mutual love for beauty and wellness and are perfectly in sync with the beliefs and ideology of educating and empowering women. She further added that they are excited to welcome Bhumi to the Boddess team as she brings her versatility and values to the platform. They are thrilled to start this journey with Bhumi to build a revolutionary multi-beauty tech and wellness platform that helps consumers make an informed decision.