Actor, Arjun Kapoor has been chosen as the brand ambassador of Sebamed for its hair portfolio. The ad campaign speaks about the role of pH 5.5 for better hair. It showcases the different perspectives of men and women towards haircare. The ad campaign aims to educate consumers on how shampoos work and hence, they should use the scientifically superior Sebamed Anti Hairloss Shampoo. The ad begins with a bald Arjun speaking about how women are more worried about not having curly hair and otherwise while men are only worried about having hair on their head. Thereafter, the ad shows Arjun having hair after using Sebamed Anti Hairloss shampoo regularly. The ad brings to fore the brand’s core values of offering science-backed solutions in all their products.