Wella’s first global ‘We Create’ digital event will take place on April 25, 2021, which will be featuring industry leaders and experts with the likes of Robert Eaton, Darren Ambrose, Patrick Cameron, Sonya Dove, Zoe Irwin and Akin Konizi. The event is aimed at beauty professionals as it will include shows, seminars, conversations and provide educational and business advice along with hair transformations and tips. It will be broadcasted on two channels, Welnspire and WeTransform.